Why A Musician Website And Mailing List Are Critical To Your Success
Learn how two basic principles of online marketing will build the foundation for success in your music career.
A website designed to build an email list of fans will become the engine that will enable you to reach your goals.
This post explains the ‘how and why’ – Start here!
Continue readingDo you have any Talent?
And does it matter? Can you learn and practice to become a better musician, songwriter or performer – or are you stuck with the level of innate ability that you were born with? I’m a firm believer in the theory that you can improve through long term concerted effort and practice. Constantly honing your skills […]
Continue readingAlways On!
My return to the front line of music management and major label artists has given me a number of insights into how things have changed over the last five years. Some of the changes are the same for every artist, from the DIY musician to the global superstar – digital downloads, social media and increased […]
Continue readingOnline Music Marketing – step by step plan
I came across this brilliant pdf report by Virgine Berger about a month ago that sets out a blueprint for your online music marketing and asked her if we could pass it on to you for free. She was happy to let our readers have it, but we didn’t get round to posting it until […]
Continue readingHope for the DIY musician – Adam Young & Owl City show the way
I wanted to stick up a very quick post to bring hope to aspiring artists, yet also hammer home once again our core argument. Maybe we’re finally getting to the time where a few artists really can break ‘big time’ without the record company machine, thanks to their own online efforts. Maybe. Adam Young – […]
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