How To Set Up A Hostgator Email Account For Your Band
THIS POST IS LESSON 7 OF OUR FREE 'BAND WEBSITE' COURSE. CLICK HERE FOR MORE
In this post you’ll learn how to set up a Hostgator email account for your new band email address that can serve as the official email address for your band or your solo music career.
This post is one of a series that will show you in detailed video lessons exactly how to build and launch the entire website and fan email capture strategy that we recommend and use with our clients.
Having an ‘official’ band email address that uses your band website domain is just the finishing touch to that system.
In the video below we walk you through exactly how you can set up that email address for your band or artist career on your Hostgator account and redirect it to your personal email so you don’t miss any emails from your fans.
If you didn’t set up your Hostgator hosting account when watching the previous tutorials, you can click below to get that set up and go back through this band website series to watch the set up video.
Now would also be a good time to download the checklist of all the steps so that you’ve got that to hand as you go through the whole band website build and fan email list set up process.
CLICK TO GET THE FREE COURSE CHECKLIST NOW
So, if you’ve watched the video above, you are ready to get that band email address set up. If you want some more detailed steps, we’re now going to highlight those below in a little more detail.
What Do You Need?
To set up your band email address, you’re going to need to have bought a domain and hosting as set out in the earlier post in this series.
If you haven't done that yet, you'll need:
You should have had the domain and hosting set up already after following the steps in the video in this post on setting up your band website.
If not, go and do that first!
This video and post are an add-on to that process if you’ve already set up your domain and hosting.
I know we’ve said you can do this in 5 minutes (and you can) but I’m allowing you time to watch the video and then complete the steps afterwards!
Create Your Band Email Address In Your Hosting
Throughout this band website series there have been occasions where I’ve suggested that you use a band email address - primarily for the ‘sender’ address for your fan email list.
In the examples that I’ve used in the previous videos I’ve used ‘firstname.lastname@example.org’ as the band email address for the fan email list I built.
Obviously the ‘yourgreatband.com’ part of that is the URL of the domain I bought in the first video which I then connected to the hosting package that we bought at Hostgator.
If you’ve done the same, then the place where you can create your band email address is in the back end of your Hostgator hosting account.
Login To Hostgator C-Panel
The domain that you bought is now connected to your hosting, so you can create an email address that uses the domain URL of your band website inside the hosting account you bought in step two of this series.
The first thing you need to do is to login to the C-Panel (or control panel) of your hosting account on which you’ve built your band website - this is the back end of your hosting where everything that is not inside your website itself is controlled.
Hopefully you’ve got all the login details to hand for the various accounts you’ve set up during this process.
The C-Panel is located at the URL with a ‘hostgator.com’ URL with two four-digit numbers.
You’ll see a login screen with a large ‘C-Panel’ logo.
Enter your saved user login details and click ‘Log in’.
You’ll be back in the main control panel area for your hosting (this is where you started when you launched your band website in step two).
There’s a whole bunch of sections for doing tasks within the control panel, but usually you’ll only ever need to login here to launch a new website on your hosting or to deal with email - you’ll spend 99% of your time within your WordPress dashboard, not this one.
You can get to most of the tools within this dashboard from several different sections.
There’s a whole set of options for dealing with Email in the section headed ‘Email’ so, scroll down to that - although you can also get there from the ‘Email Accounts’ icon in either of the top two sections - ‘Popular Links’ and ‘Essentials’.
Simply click on the ‘Email Accounts’ icon in the top left and you’ll be taken to the screen where you can set up or add a new email account.
Create Hostgator Email Account For Your Band Email Address
On this screen you simply need to enter the details for your new band email address.
As we’ve advised in the previous posts in this series, we think it’s best if your emails from your band come from one member of the band so that they feel like a personal email. Easy if you’re a solo artist - just use your first name ‘at’ your domain.
If you’re a band, pick the person who’s going to be seen as the communicator for the band and use their first name - this will usually be the front person unless you have a good reason to pick someone else.
In our examples throughout this series I’ve used the email address of my name ‘at’ yourgreatband.com, so I’ll just enter ‘Ian’ (the domain is already set as you only have one domain connected to this account).
Then enter a new password twice (and add it to your ever growing text document with all your logins).
There’s an option to use their random ‘Password Generator’ - feel free to use that if you prefer!
Scroll down a little further and select ‘Unlimited’ under ‘Mailbox Quota’ - this is set at 500MB by default and it’s just worth making that change now in the unlikely event that you’d ever end up filling up the mailbox for this email address and cause it to stop functioning.
Then just click ‘Create Account’.
You stay on the same screen but you’ll get a confirmation box telling you that you’ve successfully created the new band email address.
Your new email address will also be listed in a section just below headed ‘Email Accounts’ and along the screen you’ll have various options.
The first of those that you might want to use is ‘Set Up Mail Client’.
If you click that text, you’ll open up a new screen with a list of all the ways that you can add your new email address to your email client program that you use on your laptop or your phone.
This page gives you manual set up instructions on how to add this new band email address to whatever device you want.
It also has ‘auto configuration’ scripts for most devices, so that you follow a series of prompts to add to the device you are using.
You may well find this useful - to add it to your phone or laptop, or whatever.
If so, simply click on the device you use from the list and further instructions will pop up for you to follow.
In the video, I selected the auto configuration for a Mac OS computer just to show the process, but they all work in a similar way.
And, in fact, we don’t usually add this main email address to our own email client but that’s partially because we are often accessing a band email address for a client and they are doing so as well.
If you’re a solo artist or if one member of your band is always going to deal with the email address, then having it on a device and answering any emails you receive quickly is going to be a good choice.
Engaging with and responding to fans promptly can only be a good thing!
Using A Band Gmail Account For All Access
However, the other reason that we don’t usually add this new Hostgator band email address to a device is that we like to forward it to a band Gmail account.
And, that Gmail account is what we generally use for a lot of logins that we use for a band.
So, when working with a band we set up a separate Gmail address (as well as this Hostgator based ‘official’ email address) and we use that as the login email for as many things as possible - such as the band YouTube channel, Instagram account, Twitter profile Google Analytics, Google Adwords and so on.
This just makes it easier so that any member of a band (or management) can access all the online platforms and tools using one email address that is shared across the band.
We could use this new Hostgator email address that we’ve just set up in our hosting, but it’s easier to let everyone have access just to the Gmail account than to this band email address.
Primarily the band email address you’ve just set up in Hostgator is there to solely be used as the ‘official’ email address for the band and to serve as the ‘sender’ email address in your Aweber account.
You could of course use it as the login email for all your social profiles if that suits the way you want to work, but we’ve found, when working with a team of people and your band, that also having this separate Gmail account is more flexible.
Of course, you can also very easily set your band Gmail account to ‘send as’ your new band email address - see the instructions from Gmail here.
The advantage of doing it this way is that every member of your band (plus your manager and others) can add the Gmail account to their phone or login on a computer. It’s free and everyone is familiar with Gmail.
All your communications will then be in this Gmail account and you’ll all see important emails at the same time.
It’s very easy to add this additional band Gmail address to the Gmail app on your phone and each member of your band can do the same.
Forward Hostgator Email Account to Gmail
In order to combine the two ways of working, you’ll need to forward the new Hostgator band email address to your band Gmail account.
This is easy to do.
Navigate back to the Email section of your C-Panel by clicking ‘Email’ in the left hand sidebar.
Once there, click on the icon for ‘Forwarders’.
This will take you to the screen where you can ‘Create an Email Account Forwarder’.
You have the choice to forward all email sent to any email address on your band website domain (using ‘Add Domain Forwarder’) or just to create a forwarder for a single email address.
There’s a good case for forwarding all email sent to any address on your band domain to your band Gmail account (and the steps are basically the same) but as you have only created one email address on your Hostgator account, that’s the one we’ll forward.
Click on ‘Add Forwarder’.
You’ll be taken to a screen entitled ‘Add A Forwarder’ and it’s pretty obvious what you need to do.
Type in the detail of the email address you want to forward - you’ll only need to add the bit before the ‘@’ symbol as it will already display your domain.
Then type in where you want to ’Forward the email Address’ to - generally your band Gmail address.
Once done, just click ‘Add Forwarder’ and that will be set up.
Every email that you receive to band email address in your Hostgator account will now be forwarded to your band Gmail address - or wherever you added.
Every email is kept in your Hostgator email account (unless you change the settings, which we don’t recommend) and you can access them any time by using the webmail associated to your Hostgator hosting account.
Note that when you’re setting up this forwarder, you’ll see a pop-up message from Hostgator telling you that this forwarder may not work fully if you choose to forward to a Gmail address.
I have always forwarded to Gmail addresses and never had a problem. Hostgator suggest that you set up a fetch in Gmail instead - which you can do - but I have never had an issue and this simple forwarder works fine.
Once you’ve clicked the ‘Add Forwarder’ button you’ll see a confirmation that it’s been set up and that ‘a copy of all email sent to [your band email address] will be copied to [your band Gmail address]’.
At this stage even Hostgator has decided this Gmail forwarding won’t be an issue!
Using Hostgator Webmail For Your Band Email Address
With the forwarder set up, any member of your band should be able to login to your Gmail address for your band and see any email sent to the ‘official’ email address and that has been forwarded.
That’s how we generally deal with it.
However, if you want to, you can also access all your official email in the C-Panel of your hosting account - and, it will be kept there forever, whether you forward it as well or not.
In order to access your band email address using Webmail in your hosting, navigate back to the Email section in the dashboard (click on email in the left hand menu). And click ‘Email Accounts’ as before.
Scroll down to the ‘Email Accounts’ section where you’ll see your new email address.
At the right hand end of that line you’ll see a blue ‘More’ button.
Click that and from the pop-out menu choose ‘Access Webmail’.
Once you click you’ll go to a screen where there are three options for accessing webmail - using three different types of software within your hosting account.
Choose one and stick with it.
I have habitually used ‘Roundcube’. I think it was what they had years ago and I’ve just stuck with it. I have to admit that I’ve never even looked at the other two option.
Just click on the box of the system you prefer and you’ll be taken directly to a webmail interface that works just like any email system you’ve used before.
You can also select ‘Set as Default’ so that you’re taken to the same webmail software each time you return.
In the shot below you can see simple to understand buttons for finding your Inbox, Sent Mail and the ‘Compose’ button for new messages.
The large area in the middle is (obviously) where your emails will appear!
You’re Set - What’s next?
And, that’s it.
You now have the band email address you need to monitor the emails you send out from Aweber, because your new fans will reply and you should encourage it.
And, even better, you’ve come to the end of this band website series and you should now have a system set up that will collect the emails of your fans and begin to engage them with an email sequence.
More importantly, you have now built the system that will finally allow you to take control of building your fanbase so that you can have a meaningful career.
To delve in deeper if you’ve come to this page without seeing the rest of the series go here:
And, If you’ve read all these post but have yet to start but are now ready, just click the buttons below to get your domain and hosting.
Don’t forget that you can also download the full checklist to keep on hand as you go through all these steps (which also covers the set up of the email list and squeeze page)
Download the accompanying checklist by clicking below:
CLICK TO GET THE FREE COURSE CHECKLIST NOW
Make sure that you do so we can walk you through the steps one stage at a time and so that you get updated when we add more posts on how you can build your career and find success with your music.
Next Steps For Your Band Website
If you’ve built the music marketing engine that’s set out in these seven posts, then you have a system set up to collect email and an email sequence going to new fans to build a deeper relationship with them and to get them buying your music and merchandise.
But, what’s next?
What else do you need to do with your band website?
Well, that’s up to you.
What you’ve built is a Squeeze Page on your new domain and all the backend stuff that actually makes having a band website worthwhile.
We recommended that you use WordPress because it’s the best supported website building tool there is (no question) and there’s a huge amount of support you can get for free. In fact, you will almost definitely know someone who can help you with the build out of your site - a college friend, son, niece or neighbour. There’s a lot of people with the skills.
And, of course, the skills are not difficult to master - that’s another reason we recommended this method.
We’ll keep adding more posts to help you build out your site and there’s some great help in the ‘Wordpress’ section of our ‘Resources’ page.
The next step for most musicians will be to install a Theme (which we looked at in this post) and to build the core pages, such as a biography, discography, music, video, live dates.
Both the installation of the Theme and the building of the key pages is simple to do and we’ve covered what you need to know in the WordPress for Musicians post in this series to get started.
You’ll learn by doing and the more you try the better it will get but, take it from us (as it is gospel!) you can do this, it is not beyond you and you need to do it!
Once you have your band website built to your satisfaction your next move is to start thinking about how to get fans to your Squeeze Page and putting that into action.
Again, you’ll find a huge amount of help on that in other posts on this site and we’ll keep adding them.
Go back to the first post in the series about why this system is crucial and start implementing the tips from that.
If you want more help from us, we are working on a course that will take you from this stage through to releasing and selling your music to your new fanbase and how to build from there.
If you want to be notified when that course is available, you can sign up to the ‘early bird’ list here.
For now, get stuck in.
Implement all the steps in this series and start growing your fanbase today.
You can go back to the hub page for all the posts for the whole system here - click below.
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