by Ian on December 31, 2009
So, another year comes to an end – and, for us, the first year of our blog and our efforts to spread a little of our hard earned wisdom and expertise in the music business. We feel that we started well when we launched in March but tailed off in the last four months -but [...]
by Ian on October 2, 2009
I wanted to stick up a very quick post to bring hope to aspiring artists, yet also hammer home once again our core argument. Maybe we’re finally getting to the time where a few artists really can break ‘big time’ without the record company machine, thanks to their own online efforts. Maybe. Adam Young – [...]
by Amanda on October 1, 2009
You already know that having your music available digitally is becoming more and more important in today’s DIY musician environment – essential really. As owners of an extensive music catalogue that we have for sale in a whole load of places, we can tell where our digital sales come from by looking at traffic and [...]
by Admin on September 22, 2009
A Guest Post by Bas Grasmayer To the readers of the Make It In Music blog, I would like to present my paper looking into some of the best practices of the online promotion of new music releases. The paper identifies trends at play in the online practices of music promotion, looks at five different [...]
You can’t argue that when Radiohead announced the release of ‘In Rainbows’ a matter of days after it had been completed and just days before it was made available and announced that fans would be able to get the mp3 download for whatever they wanted to pay, they sent shockwaves right through the recorded music part of [...]
I’m posting this because once again I’ve been inspired by something on Ariel Hyatt’s blog – a new post entitled ‘Increasing the Frequency of Purchases’ If you read our blog you’ll know that we think she writes a lot of great information and that we follow her blog. So, check her post out, but what [...]
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