This is a guest post. Vincent Clarke is a singer/songwriter and Content Marketing Specialist for USB Memory Direct.
Granting a licence for the use of your music to media outlets is a great way to generate significant revenue and help give your career a boost.
Films, TV shows, video games and advertisement agencies are always looking for new music to use throughout their content.
They need the perfect tune to set the mood for their piece, and since buying songs from famous pop stars like Katy Perry or Lady Gaga would cost a fortune, it’s often a far better idea for them to reach out to indie or even DIY artists and to small indie labels in the search for the music they need.
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What does ‘making it in music mean’ to you and to us?
We get daily emails from people that tell us they want to ‘make it’.
They fall into several categories.
The Musician Classes
Many people genuinely fall into a class I’ll call the ‘bewildered’. They may or may not have talent and they may be prepared to put in the years required to hone it and promote it. But, either because the landscape of the industry is so rapidly changing around them or because they somehow don’t feel they fit the modern music industry paradigm (genre, age, material all being cited), they simply don’t know how to go about realising their dreams.
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by Ian on February 6, 2013
YouTube have announced another overhaul of their channel design, but this time it’s going to make a fully brandable channel a reality for every musician. Clearly they are thinking about all users but the difference that this makes for the YouTube channels for the DIY musician is enormous.
Until now, we’ve been able to build bespoke headers and have off site links on the channels that we build and run for clients on major and indie labels. That’s because YouTube gladly make these channels full ‘Partner’ channels, and with that comes the fully customisable layout and a bunch of other things.
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by Ian on January 31, 2013
This is a guest post. Vincent Clarke is a singer/songwriter and Content Marketing Specialist for USB Memory Direct.
If you’re wondering how to promote music on Reddit this article will show you the way. Luckily for musicians with great music, Reddit is an excellent way to promote your music.
It’s difficult to describe Reddit as a forum or website. You could think of it as a social bookmarking site or a social news curator, but it’s really just a popular source for what’s new and interesting on the Internet. You can post links to basically any type of media you like and the content doesn’t necessarily need to be anything original, although originality is best!
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by Ian on December 31, 2012
Can I use a band website builder or do I really need to build a bespoke artist website that’s truly unique to me and my music?
This is a very big question for most indie or DIY musicians – can they use one of the musician specific website building platforms that are on offer these days or do they need to go to either the time of learning how to build something bespoke themselves, or the expense of hiring someone to do it for them.
Our view is that learning a little bit about how to use WordPress to build your artist website is the best option which will pay huge dividends for your career in the long run, and it can be done very cheaply. Cheaper, in fact, than many of the platform solutions.
But, before we get to that conclusion, let’s look at the options that are available and the respective pros and cons.
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